Blog " tbi bank: The Gold Partner of Sales Club, offering digital financial products the market is ready for
tbi bank is a leading challenger bank in Southeast Europe and a regional leader in alternative payment methods. The bank is a well-established name in the region’s financial sector, known for its innovative payment solutions that generate additional sales and expand the customer base of over 30,000 merchants in Bulgaria, Romania, and Greece. As a Gold Partner of Sales Club, the bank reaffirms its commitment to fostering entrepreneurship and building strong, profitable business partnerships in Bulgaria.
Support for business through innovation
tbi bank not only provides innovative financial tools to online and physical merchants but has also established itself as a trusted partner whose team supports merchants throughout the entire process — from integrating financial solutions into their stores, to enhancing the customer experience, to joint marketing initiatives and open communication at every step of the journey.
The results of this collaboration are evident: with the bank’s alternative payment methods, merchants report up to 25% increase of the average purchase value, to 35% increase of the number of orders. and a 40% increase in the number of satisfied customers
These results are a fact thanks to the bank’s commitment to being the flexible business partner that strives to set the trends in installment shopping. After all, tbi bank is the first bank in the country to provide its customers with a fully digital installment shopping process. Its financial solutions are suitable both for small businesses with limited budgets and for large corporations. And regardless of business size, the bank’s team ensures a personalized approach and equal support for all its partners. And here is how the merchants themselves evaluate their partnership with tbi bank:
Installment payment, which we offer thanks totbi bank, is a tool that allows us to reach a wider audience and sell more of our equipment.
Vasil Iliev – Commercial Director of “Mega Electronics”
The purchase process is very easy. The customer provides an ID, we submit the application, and all that’s left is for them to choose the most convenient installments so it doesn’t burden them financially. This happens within 10 minutes, without the need to go to offices where document processing takes a lot of time.
Asya Asenova, Manager of Ivas Auto
The best thing that can happen to a customer — installment payment with no down payment required and no extra cost!
Stefan Elenkov, CEO of Ticket Station
With tbi we have a very good partnership and receive the support we need. Our customer will increasingly shop for clothes and shoes, paying in an alternative and flexible way. If before they only bought fitness equipment or a bicycle, now thanks to the developed programs they can buy hiking shoes, or equip both children for school with flexible payment methods that won’t strain their budget here and now.
Aksiniya Baeva – CEO of Sport Depot
The only bank developing a “super app” that gives merchants the opportunity to sell through its mobile application.
tbi bank’s mobile application is the first in Bulgaria where customers can shop directly from their favorite stores, pay with their neon card without entering its details for every purchase, and split the payment into monthly installments (very convenient, right? 😊).
The “Shopping” section in the tbi bank app is an online marketplace where customers can find over 200 of their favorite stores across various sectors — electronics, sports, fashion, home goods, auto accessories, children’s products, and more. This is an entirely new channel through which merchants can sell, reaching a new audience that shops faster, more securely, and more conveniently.
It’s not just about business
tbi bank invests not only in business but also in its team. Guided by the philosophy of “Kaizen,” its team believes in continuous improvement — both in business processes and in relationships with merchants and customers. To support its partners, the bank relies on a highly dedicated team of Key Account Managers who work closely with them, helping to increase their sales. In addition, tbi bank’s marketing and technical teams are always available to share expertise, provide valuable advice, or develop joint campaigns with its merchant partners to ensure that collaboration is based on transparency, efficiency, and trust.
These values are also at the core of Sales Club — a platform that connects and inspires professionals through events, networking, and the exchange of best practices. The partnership between tbi bank and Sales Club is proof of the importance of strategic alliances in today’s competitive environment. With tbi bank’s innovative financial solutions and experience in working with merchants, businesses can look confidently ahead and grow at a rapid pace.
Role in Sales Club
As a Gold Partner of Sales Club, tbi bank demonstrates its commitment to the development of Bulgarian business. The bank not only offers installment payment tools that are becoming increasingly popular both in Bulgaria and across Europe but also provides its partners with a valuable opportunity to expand their customer base. Through their partnership with the bank, businesses gain access to its large and loyal customer audience, helping them broaden their reach and build stronger, more secure relationships with their clients. Check out how you can boost your sales with tbi bank’s financial solutions for merchants. HERE>>>.
